AB Infinite 1 at Times Square | New York

AB Infinite 1 represents an interactive snapshot of Andrea Bonaceto’s life in the eternal cycle that goes “ab infinite” (Latin for “from infinity”) to the origin, symbolised by the number “1”. As an interactive digital installation, AB Infinite 1 invites members of the public to become artists themselves, encouraging viewers to alter the digital artwork through a specially designed artificial intelligence (AI) mechanism that does not require coding or technical expertise.

Andrea’s purpose-built AI collects viewer interactions online through social media channels and turns these reactions or suggestions into visual responses, which then appear as part of AB Infinite 1. This creates a continuously evolving work shaped by audience participation and AI interpretation.

AB Infinite 1 was also featured on the colossal Big Kahuna billboard in New York’s Times Square — one of the largest digital screens in the world, towering over Broadway and reaching millions of pedestrians daily. During NFT.NYC on June 21st, the work was projected across this iconic LED spectacular, transforming the intersection into a public gallery and bringing the evolving narrative of AB Infinite 1 to the heart of global culture.